June 6, 2008
Creativity vs. Innovation
Here’s a good question. What’s the difference between creativity and innovation? First of all, there is a difference.
Creativity according to Dictionary.com is: “the ability to transcend traditional ideas, rules, patterns, relationships, or the like, and to create meaningful new ideas, forms, methods, interpretations, etc.; originality, progressiveness, or imagination”
Innovation on the other hand is: ‘something new or different introduced’
So Creativity is the idea and Innovation is the same idea or the creativity applied. I like to say Creativity is Free (the name of this blog) because it’s usually easier to come up with ideas than to implement them. People are having great ideas all the time — and often the they are having the same ideas at the same time. But it’s the sorting out and finding the right idea and bringing it to life that defines innovation. Out of many hundreds of creative ideas, only a few may ever be implemented. For those precious few that are, we know of them as innovation — or simply, applied creativity.
So in other words, is creativity a 1% effort where innovation requires the 99% effort to “exploit” the creative idea?